Aug
29

Understanding YouTube Audience Development

YouTube channels are a business like any other; you need to understand the conversion funnel process in order to fully optimize your efforts and be successful as a small business owner. The conversion funnel for YouTube content owners looks like […]

Aug
26

The Secret to being a Successful YouTuber

The Most Important Thing for YouTubers to Know   Let me level with you for a moment. What I’m going to say is the most important thing for ALL YouTubers to hear, and it is the secret to becoming successful […]

Aug
25

YouTubers, Help Me Help You

There is a very famous scene in the movie ‘Jerry Maguire‘ where Tom Cruise’s character gets completely fed up with his client, played by Cuba Gooding. Jr. I think the scene is completely applicable to how I feel on a […]

Aug
25

Martell TV : The Indiegogo Campaign Post-Analysis

I think a lot of people misunderstand what crowdfunding sites like Indiegogo and Kickstarter are. A lot of people think the job of the platform is to market and sell your project. That is not true. Crowdfunding platforms are actually […]

Aug
22

Re-designing the Power Up TV Website

As of this writing, Power Up TV has grown to over 1,200 YouTube Partners and generates almost $10,000 in total revenue per month. Not bad for a startup I launched eight months ago with $110. Because the network is doing so […]